This advertising and promotion course analyses cold calling, mail-shots, telephone prospecting, advertising, packaging and many more promotional ideas. Delegates discover the world of semiotic (the study of signs) deconstruction. Analysing promotional materials to look at deeper/hidden messages that pictures, words, sounds and music convey. Once we know how to semiotically deconstruct other advertisements, we can build our own campaigns far more effectively.
This The Secrets of Low Cost Advertising course is available throughout the UK.
CPD Value 5.5 Hours
Course Benefits
- The ability to design and produce effective advertising on a small budget
- The ability to be objective when looking at adverts
- Understand why top companies design the adverts they do
- Understand the importance of headlines
- Analyse all types of promotion through the study of semiotics
- Discuss and develop individual/company advertising and promotional ideas
<
Our Leeds training venue
Address
Leeds
Weetwood Hall Hotel
Otley Road
Leeds
West Yorkshire
LS16 5PS
Tel 0113 230 6000
This course is available in the following locataions:
The Secrets of Low Cost Advertising London
The Secrets of Low Cost Advertising Bristol
The Secrets of Low Cost Advertising Manchester
The Secrets of Low Cost Advertising Edinburgh
The Secrets of Low Cost Advertising Nottingham
The Secrets of Low Cost Advertising Birmingham