Relationship Marketing is about adjusting your marketing strategy based on the buying behaviour of your customers. This course starts by explaining various theories of marketing and subsequently introduces the concept of relationship marketing and gives ideas of how to implement it. As a result, we review your current marketing activity and put together a marketing plan based on a combination of approaches.
CPD Value 5.5 Hours
Course Benefits
- Gain knowledge of marketing principles and ideas to make most effective use of marketing support/materials
- Understand the importance of relationship marketing and the life time value of customers
- Understand the buying behaviour of organisations
- Review current marketing activity and discuss ways to maximise impact
Our Manchester Venue Address
Manchester
Holiday Inn MediaCity UK
Salford
Manchester
M50 2HT
0161 813 1040
This course is available in the following locataions:
Relationship Marketing London
Relationship Marketing Bristol
Relationship Marketing Leeds
Relationship Marketing Edinburgh
Relationship Marketing Nottingham
Relationship Marketing Birmingham