This course has been designed to develop and refresh the range of skills and techniques needed to proactively manage (rather than react to) our existing clients needs and to turn high value, major clients into long-term business partners. Developing and implementing effective and pro-active account plans for Major Accounts is essential, if profit and efficiency opportunities are to be maximised.
Course Objectives:
- Identify more ‘added value contributions’ to be made to clients business.
- Improve further on the companies’ competitive position.
- Identify additional business development and ‘new’ profit opportunities.
- Develop and refresh negotiation skills
- Develop and refresh objection handling and Closing strategies
This Managing Major Accounts (2 day course) course is available throughout the UK.
CPD Value 11 Hours
Course Benefits
By the end of the course delegates will be able to:
- Evaluate their Major Accounts and re-assess the internal and external factors which will impact future events.
- Analyse and use a client-driven approach to future planning.
- Measure and plan qualitative and quantitative aspects of the management of their major accounts.
- Set suitable objectives to optimise value from these accounts.
- Develop a realistic strategy and plan for achieving it.
- Determine an effective account penetration strategy.
- Determine how to make more effective contributions to the Major Accounts business.
Our Bristol training venue
Directions
By Road
Engineers House is easily accessible from the M4 and M5 within a 10 minute drive. FREE parking is available on site as well as a regular complementary shuttle service operating to and from West End Car Park in the city centre.
By Rail
Bristol Temple Meads mainline station is a short distance from Engineers House. Taxis are readily available from outside the station, and we have a shuttle service running throughout the day (as mentioned above).
Local Bus services Plan your journey at https://travelwest.info/bus/timetables-and-journey-planning
Travelling by airEngineers House is a 20 minute drive from Bristol City Airport.
Address
Bristol
EEF Venues
Engineers House
Clifton Down Road
Clifton
Bristol
BS1 4BQ
This course is available in the following locataions:
Managing Major Accounts (2 day course) London
Managing Major Accounts (2 day course) Manchester
Managing Major Accounts (2 day course) Leeds
Managing Major Accounts (2 day course) Edinburgh
Managing Major Accounts (2 day course) Nottingham
Managing Major Accounts (2 day course) Birmingham