sales strategy

Course Overview

This course will give you:

A greater awareness of the strategic issues affecting the Sales Process
Greater clarity of the roles and responsibilities of all teams that will be affected by the Strategy
Analysis of the Market Place
Identification of Risk and Contingency Plans

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09.30 – 10.00 Coffee and Course Objectives

10.00 – 11.00 Developing a sales strategy process

11.00 – 11.15 Coffee Break

11.15 – 12.30 Identifying and building a target market

12.30 – 13.00 The role of marketing and distribution in Sales

13.00 – 14.00 LUNCH

14.00 – 15.00 Ensuring that we have the right balance within the sales team

15.00 – 16.00 Ensuring and securing a Sales quality process

16.00 – 16.30 Action Plans Agreed

A greater awareness of the strategic issues affecting the Sales Process
Greater clarity of the roles and responsibilities of all teams that will be affected by the Strategy
Analysis of the Market Place
Identification of Risk and Contingency Plans